Thursday, August 28, 2014

Banks Invest in Information Lifecycle

Why Should Banks Invest in Information Lifecycle Management? No doubt, banks accumulate a wealth of data. Not only do banks have millions of customers, each generating transactional data multiple times per day, bank employees also generate huge amounts of data on an ongoing basis. Whether generated by customers, employees, or both, all of this information needs to be managed and stored.

Thursday, August 21, 2014

How is Big Data Used to Enhance Marketing Strategies?

As you likely know, big data is a term used to describe the collection and analysis of information. In marketing, collecting information about your customers, their demographics, their preferences, and their buying habits allows you to gain deeper insights and potentially predict future behaviors. Big data in marketing is commonly used to improve the customer experience and business performance.

Wednesday, August 13, 2014

Cloud Computing is On the Rise | Pretty Machine

A few years ago, the word “cloud” referred to white, puffy formations in the sky. The definition of “cloud” today has been expanded to include a type of computing where hardware, applications, storage, desktops, and even entire networks are hosted elsewhere and accessed via the Internet. Cloud computing is “an airy term for real systems of cleverly networked computers, powers thousands of mobile games, workplace software programs and advanced research projects” — and it’s on the rise. (1)

Wednesday, August 6, 2014

Lowering Business Costs with SAP Cloud Storage

Surveys by Cisco (Global Cloud Networking Survey) and Storage Magazine / (Spring 2012 Purchasing Intentions Survey) reveal that storage is the “most desired application to be moved to the cloud” and that it places an important role in overall storage planning (1). Cloud storage is attractive for many reasons, one of which is costs. SAP cloud storage allows businesses to reduce costs in several ways.